10 Steps for a Fast
Action Start
By: Marie Gervacio
So you just signed up for a new, exciting
opportunity… wait did you realize?
The majority of Americans are taught to follow the leader,
follow instructions, and do a good job. There has been a trend
for some years now to begin a home business. The lure of this
trend is more time with family, less travel time, less fuel
expense and more.
Unfortunately many quit their new business before they really
begin. The lure of a dream life is not enough to keep them on
the path to success. Many of the networking companies that they
join are reputable, viable businesses with excellent
compensation plans and training. So why is there so much
attrition?
Though many dream of having their own business
and not having to answer to a boss, unfortunately they
are doomed to that life. It takes a special kind of guts
to break away from what we have been taught and delve
into uncharted waters.
Many start standard brick and mortar shops and services and are
faced with a number of known expenses to get going and service
customers. Those starting with seemingly low start-up like
networking have a definite advantage.
But both may forget
important factors like the need to proper market and advertise
their business. Some people are actually misled that all they
have to do is sign up and they will have the work done for them
and other such balderdash – huh?
So what can you do to
give yourself and edge and a fast start for the long
haul?
First, realize you are the boss.
Don’t treat your new business like a hobby or think about
“trying it out for awhile” (Quit now and save yourself time and
aggravation if that is the case). No one is going to give you
your schedule – you have to make a schedule. No one is going to
make you punch a time clock – you need to make the most of your
time. Answer this question for yourself, “Can I work put as
much or more effort into my own business as I would for someone
else’s business because my “job” depended on it?”
Second, (something you probably should have known
before signing up by-the-way) use the product.
Answer this question, “Why do I want this product?” Answering
that question will eliminate virtually all your sales issues.
People buy things they want ---- not need. Remember this, even
essential purchases end up being purchased that way because one
product is wanted more than another.
Third, determine your target market. Who wants what you
are offering? Where do they live, shop, eat, etc.? Your answers
will help you to reach out to them and connect them to what
they need.
Fourth, determine your advertising budget. If it is
small you will be starting small but that is ok. If you have
more you can set aside then you will be able to reach your
goals quicker (especially if you can do TV advertising like the
“big guys” *smile*)
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